At a glance
- Phases
- Build · Enable
- Framework
- kōdōkalabs Transformation System
Build · Enable
Content Engine Build
For heads of content and marketing leaders at mid-market B2B companies who want to produce more content without depending on an outside retainer: the Content Engine Build is a time-boxed project in which kōdōkalabs builds your own governed content engine with you (agents, briefs, a review workflow and quality controls) and then hands it over to your team. Starting at $8,900.
In Short
Most content services leave you with output and a standing invoice. The Content Engine Build leaves you with the engine. You own the agents, briefs, review workflow and quality controls, your team knows how to run them, and there is no ongoing retainer dependency. It replaces the former Content Velocity Retainer, which depended on continued delivery by an outside team.
| At a glance | |
|---|---|
| Phases | Build and Enable |
| Format | Time-boxed build with handover |
| Investment | Starting at $8,900 |
| Result | A governed content engine that your team runs |
| Related | AI Marketing Operating System |
Why Build The Engine Instead Of Renting It
A content retainer ties your output to someone else’s capacity and process. When the contract ends, the knowledge ends with it. A governed content engine is different: the workflow is documented, the quality standard is written down, and the people who use it are trained to direct and review the work.
That is the capability transfer principle behind the whole kōdōkalabs Transformation System: the goal is that your organization needs us less over time, not more.
What We Build
Agents
AI agents that handle defined steps of your content workflow, such as research and first drafts, within limits you set. See Agentic Drafting for the approach.
Briefs
A standard brief format that carries audience, intent, sources and your brand rules into every piece, so quality does not depend on who happens to be writing.
Review Workflow
A defined path from draft to publication with named reviewers and clear approval points, so humans stay accountable for what is published. See human review for AI content.
Quality Controls
Written standards and checks that content has to pass before it is published, from factual accuracy to brand language. See content production efficiency without quality loss.
What You Get
| Deliverable | What it gives your team |
|---|---|
| The content engine | Agents, briefs, review workflow and quality controls, built around your own content |
| Documentation | The standards and procedures needed to run the engine without us |
| Handover | The transfer of the engine to your team |
How It Works
- Scope the engine. We agree what content you produce, who reviews it and which quality standard applies.
- Build. We build the agents, briefs, review workflow and quality controls together with your team.
- Enable. Your team runs the engine with us alongside, so that capability sits in your organization.
- Hand over. The engine, its documentation and the standards become yours, and the engagement ends.
Content Engine Build vs. A Content Retainer
| Area | Content retainer | Content Engine Build |
|---|---|---|
| Who owns the process | The provider | You |
| Engagement | Ongoing | Time-boxed |
| After the engagement | Output stops when the contract stops | Your team keeps running the engine |
| Quality standard | Provider’s | Written down and yours |
How This Fits The kōdōkalabs Transformation System
The Content Engine Build covers two phases of the kōdōkalabs Transformation System. In Build we create the governed workflows. In Enable we transfer the capability to your team.
It is the content part of the AI Marketing Operating System, available on its own. If you want to know where to start first, the Executive AI Marketing Assessment shows where your content workflow stands. To train your team on your own workflows, see the AI Capability Academy.
More on the topic is in the Content Operations pillar of the Intelligence Hub.
Frequently Asked Questions (FAQ)
What is the Content Engine Build?
A time-boxed project in which we build your own governed content engine, with agents, briefs, a review workflow and quality controls, and then hand it over to your team.
How much does it cost?
Starting at $8,900. We confirm the price once the scope of your engine is clear.
What happened to the Content Velocity Retainer?
It is retired. The Content Engine Build replaces it, because owning the engine fits our principle of capability transfer better than an ongoing retainer.
Do I need to keep working with kōdōkalabs afterwards?
No. The engagement ends with handover, and the engine is yours to run.
Does AI write my content without human review?
No. The engine includes a review workflow with named reviewers, so a person approves what gets published.
What are the agents in the engine?
AI agents that handle defined steps in your workflow, such as research and drafting, within the standards and limits you set.
Who owns what gets built?
You do: the engine, its briefs, standards and documentation.
How long does the build take?
The build is time-boxed, and we confirm the length with you when we agree the scope.
Will my team be able to run it without help?
That is the goal of the Enable phase. Your team works with the engine during the build and receives documentation and handover.
Is this the same as the AI Marketing Operating System?
No. The AI Marketing Operating System covers workflows, knowledge base, automation, governance, content engine, measurement, training and documentation. The Content Engine Build focuses on the content engine alone.
Can we train our team as well?
Yes, through the AI Capability Academy, which trains and certifies your team on your own workflows.
Do you guarantee a certain amount of content or traffic?
No. We build the engine and the quality controls. Output depends on your team, your topics and how you run it.
Talk To Us About A Content Engine Build
Tell us what content you produce today and who reviews it, and we will confirm scope and price.